How a Startup Hopes to Treat the Rural Opioid Epidemic - The Verge
September 20, 2017
When Elizabeth Zeinner turned 18, she used her savings to buy a run-down house on Conwell Street in Aurora, Indiana, a town of just under 4,000 residents on the edge of the greater Cincinnati area. Located on the banks of the Ohio River, it was a stop for barges bound for Louisville and St. Louis to unload gravel or stock up on grain. For decades, locals worked at homegrown industries, like the town’s largest employer, Aurora Casket, which had a plant just up the street from Zeinner’s house. But the business has struggled in recent years, and layoffs mounted.